When the #PRFest community work together wonderful things happen…
The Taylor Bennett Foundation has been around since 2007, and is widely regarded as being at the forefront of taking action on the lack of ethnic diversity in the PR industry – in other words, we get results.
As you’d expect with a room full of creative comms people, lots of ideas came out of that session. Some we have used successfully in the past, some we have previously discarded as non runners, but one idea in particular struck us as something we’d not yet had a bash at and so, we’re giving it a go.
We’re aiming to raise £50,000 by the end of the year with our Just Giving campaign which will enable us to continue to run four training programmes next year, expand beyond London and launch a profile raising campaign in BAME communities to promote PR as a viable career choice.
Everyone I talk to about the Foundation tells me what great work we do, that the industry needs us, that the graduates need us and that we are making a difference not only to the diversity in communications, but importantly offering opportunities to young people who would otherwise not have access to PR as a career.
You can donate to the Taylor Bennett 10th Anniversary Fundraising Appeal here.
Guest blog post by Sarah Stimson, Chief Executive, Taylor Bennett Foundation